Marketing Manager
HubSync is a fast-growing SaaS company revolutionizing how top accounting firms manage their client engagement processes. Our cloud-based platform streamlines workflows and automates complex tasks, empowering firms to deliver exceptional client experiences while increasing efficiency. As we continue to scale, we're looking for passionate team members who thrive in a fast-paced, collaborative environment.
We’re looking for a dynamic and results-driven Marketing Manager to lead and scale our marketing initiatives across multiple channels. In this role, you’ll take ownership of strategy and execution for social media, content creation, public relations, email marketing, website management, and more. You’ll play a key role in shaping our brand, driving customer engagement, and turning complex technical products into clear, compelling stories.
The ideal candidate is a hands-on marketing manager who’s passionate about storytelling, detail-oriented, and thrives in a fast-paced environment. You’ll work cross-functionally with internal teams and collaborate to deliver a measurable impact and elevate our marketing performance.
Responsibilities include:
- Develop and execute digital marketing strategies for clients and in-house talent.
- Research: Conduct market research to identify customer trends, competitor offerings, ways to expand vertical marketing, demographic data and the best media platforms and channels to relay product messages to prospects and customers
- User Conference: Help in planning User Conference by identifying and working with vendors, marketing the conference to boost attendance, working with event sponsors, helping to plan conference content and themes, etc.
- Website: Help to manage the company website particularly with an SEO and Google AdWords focus by using Google Analytics to understand content adjustment needs
- Content Marketing: Write, edit, and post blogs, eBooks, and press releases that educate our prospects and customers
- Email Marketing: Write, edit, design, and send emails that market new products, upcoming events, and announcements, including the monthly newsletter
- Customer Engagement: Work with existing customers to develop and conduct marketing webinars, testimonials, and case studies to expand prospective reach
- Graphic Design: Generate designs and layouts for social media posts, collateral, and support various departments with graphic design needs including documentation and email marketing
- Social Media: Manage the social media strategy and create social media posts that educate and delight
- Sales Enablement: Manage trade show registration and logistics, create sales collateral, work with distributors to create co-branded marketing resources and communicate regularly with sales directors to stay aligned with the needs of the sales team
Ideal Skills:
- Knowledge of marketing, including social media, content creation, and building brand awareness
- Graphic Design experience with Adobe InDesign, Photoshop, and Illustrator, Canva
- Excellent writing, grammar, and general communication skills
- Ability to quickly understand complex problems and recommend solutions
- Ability to create and execute strategic marketing plans and manage budgets
- Excellent organizational skills, time management and attention to detail
- Positive attitude and service-oriented approach when collaborating with others
- Motivated self-starter able to independently manage owned projects and required tasks
Qualifications:
- 2+ years’ experience in SAAS marketing
- Bachelor’s degree
- Microsoft Suite experience
- SaaS, Pardot, Canva, HubSpot, Salesforce, Teams experience a plus
- Self-starter, strong organizational, presentation, interpersonal and consultative skills
Why work at Our Company?
- You are looking for more than just a “job”
- You hold yourself, and your team, accountable
- You love a challenge
- You don’t shy away from tough conversations
- You love being part of a brilliant and hard charging eam
- You don’t have a massive ego
- You just “get it done”; no excuses
- Your friends comment and admire how hard working you are
- You like to shake it up and try new things.